Seventeen tools. One pitch.
Each tool turns one piece of XI methodology into something a CX leader can use in ten minutes. All seventeen share one codebase, one brand, one AI model. Built to be cheap to run, fast to pitch, easy to extend.
CX Mission Statement Builder
4 reflection questions → team-ready Mission Statement + PDF. Chapter 1 made tangible.
Lead magnet → Membership trial + book sales. Captures emails on download.
Keynote Research Brief
Paste event details → full pre-talk brief (audience, hook, Q&A, pitfalls) in 30s.
Internal productivity - cuts Jeannie's prep time 2-4 hrs per keynote.
CX ROI Calculator
Plug in churn/revenue → three-scenario projection + CFO-ready exec summary.
Sales enablement for Membership + workshops. Justifies the budget ask.
LinkedIn Post Drafter
3 post variants tuned to Jeannie's voice: story-first, framework-first, contrarian.
Content velocity. More posts → more inbound keynote + Membership leads.
Book GPT
Chat with the book. Every answer cites the specific chapter. Full book loaded.
Member-gated in production → drives Membership signups + retention.
CXI Compass v2
11 questions → scored across 4 Navigator pillars + personalized 90-day plan.
Replaces ScoreApp. Free assessment → 90-day plan anchored to book + Membership.
Ask Jeannie (Shawn-approved · Pilot)
Jeannie's body of work as an AI assistant. Frameworks, book, workshops, public teaching - cited.
Membership retention + internal productivity. The third concept Shawn approved Apr 14.
Statement Critique
Paste a statement, get Jeannie's rule-by-rule critique + rewrite. Runs against Ch 1 rules.
Lead magnet for teams that already have a statement. Routes into Mission Builder for a full rewrite.
CX Success Blueprint
Ch 3 tool. Outcome → customer behaviors → capabilities → 30-day moves → metrics. The artifact execs respond to.
Turns workshop 05 into a pre-workshop tool. Members do the Blueprint draft, walk into the workshop ready.
CX Charter Drafter
Ch 7 tool. Ownership, decision rights, cadences, metrics, rollout coaching. Governance for CX.
Charter = the artifact that makes CX survive past one practitioner. Natural upsell path: Mission → Blueprint → Charter.
Voice of Customer Synthesizer
Paste survey responses, tickets, reviews → themed analysis + root causes + closed-loop template.
Workshops 22-24 made executable. Members run the synth themselves between workshops.
Executive Briefing
Brief your CEO/CFO/board on a CX decision. One-line pitch, objections, email draft, one-pager.
The exec-buy-in tool. Members who get sponsorship stay in CX longer, stay in Membership longer.
Rollout Planner
After drafting the Mission Statement - week-1 checklist, announcement email, slide outline, workshop agenda, 30-day survey.
Chain Mission → Critique → Rollout. Makes the Mission Builder value bigger (it survives the launch).
Micromoment Mapper
Journey maps show arcs. Micromoments show seconds. One step decomposed to observable actions + emotions + ranked fixes.
Tracks XI's IP pipeline, not just the current book. When Jeannie publishes the IP, this tool is ready.
Change Agent Weekly
One question. One 30-min move. One framework moment. Jeannie-voice weekly note for overwhelmed CX leaders.
Return-visit loop = Membership retention. Asks a lingering question each week that pulls them back.
NPS Survey Designer
Three questions tuned to context. Band-specific follow-ups. Closed-loop commitment. Owners per score range.
Surveys members actually act on → more closed loops → better retention data → Jeannie becomes the NPS-remediation voice.
Renewal Conversation Script
5-minute renewal call script tuned to customer signal. Pre-call prep, opening options, objections, three close paths.
CSM productivity + renewal uplift. A tool any member can share with their CS team to prove they save hours per week.
What to emphasize in the meeting
These aren't toys
Every tool ships a real artifact (PDF, scored report, post drafts). Not a chatbot. Leaders leave with something they can send to their exec team today.
Methodology-grounded, not generic AI
Every prompt is trained on Jeannie's actual frameworks: CXI Navigator, the Connect Template, the 4 reflection questions. Outputs cite Chapters and workshops by name.
Cheap to run, easy to scale
~$0.04-0.08 per generation. Hosting is free tier. Adding a 7th tool is a day of work once the patterns exist.
Every tool is a lead magnet
Email capture on download routes into ActiveCampaign. Compass scores feed sales triggers. Book GPT is the best Membership upsell XI has.
Jeannie's time compounds
Keynote Brief saves 2-4 hrs per talk. LinkedIn Drafter lets her publish 3x more with the same voice. Internal productivity wins fund everything else.
Nothing is locked in
Every input/output is JSON. Swap Claude for GPT-5 in an hour. Export to Notion/Airtable/HubSpot in a day. No vendor dependency beyond Anthropic.
Three ways this turns into money
If XI says yes, the next 30 days:
- 01Point
tools.experienceinvestigators.comat the app - 02Wire ActiveCampaign so email captures sync to the XI list
- 03Load full book into Book GPT once manuscript is cleared
- 04Gate Book GPT behind Membership login
- 05Add the Matt-branded "built by" footer + agreement